Social media & local gov event 29th October
From:
Mick
Date:
Sep 04 19:59 UTC
Short link
Dave and Paul, I quite agree and don't think we haven't tried! I still
believe part of the issue was covered by that recent Demos report on
trust which I lectured the LG CIO Council on! We have a slow upward
journey to regain it...
But again, as I was asking, Front Office (Web 2.0 etc) versus the back
office (Service Oriented Architecture)? Why doesn't government just make
the data available for the masher-uppers?
Mick
-----Original Message-----
From: <email obscured> <email obscured>] On Behalf
Of Dave Briggs
Sent: 04 September 2008 13:01
To: <email obscured>
Subject: Re: [UKIE-EDem] Social media & local gov event 29th October
2008/9/2 Mick Phythian <email obscured>>
>> As to getting the citizens writing - nice idea but I await people
>> truly getting involved online, apart from a very small minority,
>> normally with a grudge! We established forums on our council web site
>> which haven't been used either by staff or the public, we have tried
>> online budgetary involvement with statistically insignificant
>> feedback.
I think the problem in the past has been the attitude of 'if we build it
they will come', which usually is the death knell for any social web
offering. This is especially true of forums, which I don't think are the
best way for online engagement to be run effectively. They are good for
support scenarious, and maybe to have an online presence of an already
existing offline community, but otherwise take up far too much time to
get going.
There are several important messages, I feel, for any level of
government wanting to get involved in the social web space:
1) dont expect people to turn up. As Paul C has written, publicise,
publicise, publicise
2) make it an imperitive (sp?) for officials to respond where
appropriate. It will die if nobody gets any replies.
3) Make it an as-well-as not an instead-of - new media doesn't kill old
media
4) Accept criticism and messiness - stuff will happen you don't like.
But by engaging and being involved you've got a better chance of turning
it round than if you ignore it
5) choose the right tool for the job. Sometimes it will be a forum,
sometimes a blog, sometimes some other third thing. Make the barriers to
entry as low as possible. Don't try and force every project or exercise
into the same platform
More discussion around this stuff will of course be taking place in
Peterborough in October. Make sure you book your place!!
Cheers
--
Dave Briggs
<email obscured> | http://davepress.net | 07525 209589 (Mobile)
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